MLM-Network Marketing companies are a FANTASTIC way to earn income. A part time income, a semi full time income, a way to make six-figures if you really buckle down and work for it. The skies the limit when it comes to network marketing.
Having been a network marketer before I saw the dynamics of the organizations, how to make the most of it, but I also saw quickly what were absolute no-no’s, don’t do’s, you’re sabotaging your business mistakes that so often were taught but never taken seriously.
Now, i’m not an active network marketer anymore as I branched out into my own business, however I now coach a LOT of moms who are running network marketing businesses. Many of these moms receive great training by their companies, their uplines, and friends. But there are a number of network marketers who somehow think the training and rules don't apply and they just WING IT, if you will.
Let me just say this is a HORRIBLE idea because in the end you wont see your business grow and you will likely burn a number of bridges in the process. There are only so many times your friends can receive the same “Hey I going XYZ company and I’m just in LOVE with it, are you interested in buying-seeing-taking a look at my product” without you actually asking how they’ve been or talking to them regularly.
Like I said, I was a network marketer and I did quite well for myself. However, it was not an easy beginning for me and I'm here to share my mistakes (and mistakes of others i’ve had the unfortunate pleasure of dealing with) to help you avoid them too!
1. If you don’t love the product…. DON’T sell it!!
First and foremost, for the love of all that is holy, do not try and sell a product you yourself have not used or enjoy using. You must first be a customer before you can be a sales person. I promise you will NOT make a ton of money selling something you don’t use yourself. I have sadly witnessed a number of people who get into network marketing because someone told them they could make money and lots of it. They didn’t think about the product they would be selling they simply had their eyes on the prize of money. BIG MISTAKE! If I never worked out a day in my life or simply hated working out I wouldn’t sell fitness programs. People will see right through you if you are not a product of the product.
2. Don’t Lie
While this should be common sense it is sadly overlooked more than it should be. When you are talking to a potential customer do not tell them something about your product that you simply can verify. That wrap will NOT make you lose 20 lbs, this pink drink will NOT make you skinny in a week, this oil will NOT make your life calmer all around, no you can NOT eat what you want-workout and get the goal body you want, no these leggings will NOT make you instantly more attractive to others, no your crows feet will not disappear as soon as you rub this cream on them the first time….. Do you see where I'm going with this?
Share with people actual information and I assure you that you will create life long customers through honesty. Results will vary from person to person- truth. This company does not guarantee any level of income- truth. You will not see instant success you must work for it but it can pay off if you do so - truth. You will have clearer and more younger looking skin but it is a process - truth. Again, you don’t need to make things more shiny than they are to make a sale, you simply need to be honest. Because those people looking for quick fixes will not be the long term customers you are looking for.
ALSO, do not go around telling people you make consistent 4-5 figures a week/month if you’re not making that. I promise people will see right through it. While there may be some people who are gullible and will follow you in hopes of doing the same, the others who are already skeptical will go check out your social media platforms to see if what your saying matches your lifestyle. If you're making 5 figures each week but you’ve got grainy cell phone photos someones going to wonder why you can’t afford a better phone for better pictures. If you're saying your making 4 figure each week yet your saying how you're not sure if you’ll have enough money for groceries this month you might lose some followers and potential clients. If you're saying your making 5 figures a week and only have 100 or less followers combined on your platforms someone may call horsehockey. <— All scenarios that I’ve seen first hand.
Just don’t lie, be 100% honest with your audience and you will grow much quicker and achieve the long term customers you're hoping for!
3. Don’t Be Shy
It’s fantastic that you have a lot of friends on social media. That will come in handy when you start your business but I promise it’s not enough to sustain a long term business. While your friends and family love you, they can only take your business posts and messages for so long before they become annoyed. You need to branch out and “network” in order to grow your audience of individuals who are interested in what you have to offer. You must be willing to get out of your comfort zone in order to reach new people. Find others who you have common interest with and make a connection with them. NO i don’t mean someone loves puppies and so do you so send them a message about your business and offers. I'm saying find someone else who loves puppies and send them a message about their furkid, ask them questions, get to know them, build a relationship. Overtime you can introduce your opportunity to them but you must first build a solid foundation with them before pitching to them. This is also a great way to make lasting friendships too!
4. Giving Up
Running an MLM/Network Marketing business can be hard! But it’s NOT impossible. You are going to hear NO a LOT but you have to keep pushing forward. There isn’t a single thing on this planet that will give you everything you ever want instantly and network marketing will be the same. I guarantee when your upline present the idea to you they did not get a YES LETS DO THIS from you at first. I’d bet money that your upline heard no from you a number of times before you decided to jump onboard with the opportunity. Now that you're here do not quit! You CAN do anything you put your mind to, but it is going to take some work, struggle, a lot of no’s, and persistence.
It’s time to go set and crush your goals!
Be you, be authentic, be bold, be awesome, and never give up!
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Until Next Time,
P.S. In the comments below let me know what questions you have about your network marketing business! What is or was your biggest struggle?
Hey, I'm Lauren
Who am I? I am a SAHM to a beautiful baby boy, a furmom to 2 doggies and 1 kittycat, a girlfriend, a fitness enthusiast, a beach lover, a dreamer, a world traveler, a business coach, a planner, and an advocate for the SAHM's with BIG dreams!